Successfully running a modern CNC machine shop relies on more than just technical know-how; it requires teams that employ effective communication strategies. Today, we’ve got four generations often working side by side:
- Baby Boomers, born between 1946 and 1964
- Generation X, born between 1965 and 1980
- Millennials, born between 1981 and 1996
- Generation Z, born between 1997 and 2012
With large age gaps on our shop floors and in our offices, overcoming generational differences is essential to building a productive, collaborative work environment.
Let’s explore why tailored communication is so important, and how to build strategies that work across generational lines in today’s machine shop.
Understanding the Generational Mix
In our personal and professional lives, everyone communicates differently. And that’s nothing new. NTMA President Roger Atkins notes that even when he joined the industry decades ago, he noticed significant generational differences in communication.
When it comes down to it, each generation has been shaped by the tools, technology, and experiences of their era. Many Baby Boomer and Gen X employees prefer phone calls and face-to-face interactions, which were the norm when they entered the workforce. However, Millennial and Gen Z team members are likely digital natives who entered the workforce with electronic communication already commonplace.
Regardless of any individual’s preferences, what remains critical is that all generations aim for clear and meaningful communication. And with Generation Alpha’s entry into the workforce on the horizon, the importance of bridging generational differences through clear communication is only increasing.
Why This Matters in Manufacturing

In high-precision machining, unclear or mismatched communication can lead to a range of issues, from reduced manufacturing efficiency to major problems such as costly mistakes or strained customer relationships. Whether a team member is mentoring an intern or junior machinist, negotiating with a supplier, or troubleshooting on the floor, it’s essential to understand how others best receive and process information.
Multi-Channel Communication: An Asset and an Obstacle
With so many channels available (including texts, emails, phone calls, messaging apps like Slack and Teams, video conferences, and even social media), communication can feel more flexible than ever.
But it also gets complicated. Have you ever connected with a team member using one particular channel, only to learn they rarely check that particular one?
This goes for customers and vendors as well. Do you have a customer you’re constantly playing email or phone tag with? This might come across as frustrating, but perhaps you’re simply not using the best method of communication to lock them down.
Tips to Improve Communication Across Generations
1. Don’t Assume. Ask!
Instead of making assumptions based on age or job title, have an open conversation. It shows respect and improves clarity from the start. The results may surprise you.
We saw this play out at our recent NTMA Emerging Leaders conference. In a handful of sessions, we grouped participants by generation. While we found that each group had distinct preferences in how they communicated, there were certainly a handful of outliers.
2. Be Transparent About Your Own Preferred Communication Style
Just like you want to know others’ preferences, let your team know how you like to communicate. Two-way transparency builds trust, while also clarifying how they can best reach you.
3. Embrace Multiple Formats
From texts to team huddles, offer different options for updates and check-ins. Use digital tools where they help, but don’t forget the power of face-to-face communication!
4. Be Wary of Misinterpretation
Tone doesn’t always come through in writing. A short email might seem rude, just as a brief text could come across as curt. When in doubt, clarify.
5. Make Communication a Priority
In any CNC business, communication performs the double duty of driving efficiency and ensuring everyone feels seen, heard, and respected. As more generations enter the industry, having thoughtful communication strategies will be a defining trait of a well-run shop.
And remember, the NTMA manufacturing network is here to help. Lean on peers, tap into the NTMA Connect community, and share what’s working for your team. In the end, the better we all communicate, the stronger our industry becomes.